Hello there.

I’m David. I’m a human first, and a marketer second.

It’s not just about making a sale, making headlines, or making the grade.

It’s about making a difference.

Here are three of my marketing mantras. If you’ve worked with me, you’ve heard me say these things. Repeatedly.

Focus on solutions, not products.

Make information easy to find and understand.

Be the hero-maker, not the hero.

Check out my latest blog posts.

ChatGPT and me: A beautiful friendship or a bumpy ride?

If you want people to get the point, you need logical start and end points.

I didn’t have an LGBTQ role model at work, so I strived to become one.